By Ritoban Mukherjee Salesforce is the ultimate sales CRM. Marketing folks swear by HubSpot. Is one truly better than the other? ZDNET put them to…
By Keisha Oleaga Summary: In a bid to surface standout content, X launches Certified Bangers program to recognize engaging posts monthly. Limited details revealed.…
Sourced from Forbes Most people’s inboxes are graveyards of unopened promotions and cookie-cutter corporate newsletters. To truly grab and keep consumers’ attention, brands need…
By Alex Brueckmann Every year, millions of leadership hours are poured into what companies call “strategy.” Yet months later, those same organizations often find…
By Jeena Sharma New Trustpilot data shows Americans want real world feedback before buying. Forget influencers and glossy magazines—this holiday season, Americans are turning…
By Monica Alvarez-Mitchell When I first started in marketing, my observation was that often, a breath-taking ad was the hallmark of a successful brand…